2009 Campaign Materials

"Our Strength is for Defending"

The 2009 SAAM theme, Our Strength is for Defending: Readiness=Respect focuses on the ability of every Service member to prevent sexual assault by taking an active role in looking out for the welfare of friends and co-workers. As leaders in the field, Sexual Assault Response Coordinators (SARCs), Victim Advocates (VAs) and commanders have the ability to educate and to encourage our Service members to be ready and act in situations where people may be in jeopardy. This is especially important when alcohol is involved. Creating an environment of mutual respect and assistance is key to prevention. As you plan your campaign, try to use this theme to complement your activities.

SAPRO's SAAM materials have been designed to support installation and unit sexual assault prevention and education efforts. These downloads contain material that can be reproduced and distributed to support local SAAM campaigns. Materials include:

SECDEF SAAM Memo (70 KB) 2009 Exceptional SARC Awareness (0.8 MB)


Posters

  • All Services
  • Army
  • Navy
  • Marines
  • Air Force


Public Service Announcements (PSAs)

  • Video PSAs
  • Audio PSAs

  • PSA Video

    A Public Service Announcement from Admiral Mike Mullen, Chairman, Joint Chiefs of Staff
    Download
    Windows Media File (4.28 MB)

    My Duty "Hero"

    A Public Service Announcement that reminds Service members there are many ways to be a "Hero" in the Military. Preventing sexual assault is one of them.
    Download
    Windows Media File (4.06 MB) Quicktime Video File (3.99 MB)

    My Duty "Buddy"

    A Public Service Announcement that reminds Service members that sexual assault prevention is part of their duty, and gives examples of what they can do to prevent it from happening.
    Download
    Windows Media File (4.01 MB) Quicktime Video File (3.93 MB)


  • 30-Second Spot

    A :30 Public Service Announcement that reminds Service members that sexual assault prevention is part of their duty, and gives examples of what they can do to help.
    Download
    Quicktime Video File (470 KB)

    60-Second Spot

    A :60 Public Service Announcement that reminds Service members that sexual assault prevention is part of their duty, gives examples of what they can do to prevent it from happening and encourages them to get involved.
    Download
    Quicktime Video File (939 KB)